That question gets asked over and over again. Believe it or not the answer hasn’t changed in a very, very long time.
The Answer : A good Realtor with a good Company representing a properly priced property will make it happen as quickly as possible.
There are seven pillars to the foundation of a good transaction. The first three:
- 1. The Property
- 2. Location
- 3. Price
These three are really out of our control. Yes we can make changes or improvements to the property to help make it more desirable, but to be honest most Sellers are not going to put major money into a property they are about to leave. So dress up is what mostly gets done before a Sale.
And unless we are talking about a Mobile Home the location isn’t going to change, that brings us to Price. The price conversation usually begins with the Seller saying something like… I need to get, or I want to get. This of course is irrelevant unless the figure proposed is below market price, because the reality is “The Property is only worth what a Buyer is willing to Pay for it.” This should be written on the wall of every Real Estate Office in the world. The Seller rarely believes it at Listing time, but usually as time goes by and no offers come in, they begin to get the message, “The Market determines the Price”.
Now we can discuss the four Pillars that we as Realtors can control:
- 4. Exposure
- 5. Information & Photos
- 6. Follow Ups
- 7. Working after the contract, until it closes.
The exposure a property gets starts with the MLS listing. This exposes the Listing to hundreds if not thousands of other Agents who just may have a Buyer looking for a property just like yours. Of course the Information and Photos or Video of the property make a big difference in the level of interest generated, a good Agent will make sure all the pertinent information for your property is collected and made available for Buyers to see. The good Agents will make sure that the listing information gets distributed to all the major Nationally syndicated Real Estate Websites to give the greatest exposure possible.
When interested parties start to make inquires the Follow Up is very important, most Buyers are probably considering multiple properties, and making sure that any questions or concerns they may have about this Listing is vital to getting a Contract.
And finally after the Contract is written and signed…. the good Agent’s worth is fully realized by making sure that any and all Contingencies and timelines specified in the contract are met and adhered to, and the 1001 things that need to get done before the Close are all taken care of.
It really doesn’t matter where you live, or what kind of property you have the Pillars of a Solid transaction don’t change. If you would like to experience a solid Transaction, call me or visit my website to see what good exposure and properly presented information looks like.
Ron Bigus, Coldwell Banker Carroll Realty Inc. (850) 624-3806 Website: http://www.RonBigus.com
